Macy’s is launching their famous Thanksgiving Parade in the metaverse. The virtual experience is taking place in collaboration with the OnCyber metaverse and will feature artwork from five notable NFT Projects. Users will have the opportunity to earn free Macy’s NFTs. Players can access the Thanksgiving Parade metaverse experience on November 24th at 9 am EST. It will be available on Macy’s website.
This year, the experience will include virtual galleries for NFT projects including VeeFriends, SupDucks, Boss Beauties, Cool Cats, and the influencer gmoney. Additionally, users have the ability to vote for their favorite art which will become an NFT Parade Balloon for next year’s celebration. The first 100,000 people that vote via the website will receive free Macy’s NFTs.