According to Dune Analytics data, Reddit had more than 9 million NFTs avatars as of February 7th, all minted on the Layer 2 Ethereum scaling blockchain Polygon. In a previous report published on December 12th, 2022, Reddit had just over 5 million collectible avatars. The company also registered a significant increase in the number of multiple NFT avatar holders, who rose to 1.789 million up from about 306k two months ago.
Reddit’s massive NFT mint over the past two months comes ahead of the company’s upcoming NFT offer in collaboration with the National Football League (NFL). The company announced Super Bowl-themed NFTs for the two finalists competing for the trophy. The custom-designed football avatars dress in the colors of the Kansas City Chiefs and Philadelphia Eagles.
The company has minted 500 thousand limited-edition Super Bowl LVII Collectible Avatars, which went live on February 6th. Each fan will have an opportunity to choose one free avatar NFT before the Super Bowl event on February 13th.
