Animoca Brands Japan announced a strategic investment in Rainshine Global, Inc., a Delaware-based entertainment company specializing in creator-led storytelling with a combination of creative, technological, and business innovation talent.
Rainshine Global creates and distributes content with a particular focus on Web3 in India, the United States, the United Kingdom, the Middle East, and Southeast Asia. The two companies are aiming to build a gateway for Japanese intellectual properties (IPs) to reach new global markets.
In addition, original anime IPs from Rainshine Global’s content vault will be brought to Japan, which will “provide a significant boost to the global growth plans of IP owners in Japan”.
