Animoca Brands’ The Sandbox Game partners with Paris Hiltons’ 11:11 Media for new NFT collection May 31st
Metaverse platform The Sandbox and media company 11:11 Media have teamed up to launch the Paris Hilton avatar NFT collection featuring the popular Hilton Hotel heiress. NFT holders will receive a free VIP ticket to the upcoming ‘Paris: Live in Concert’.
This collaboration expands Hilton’s previous partnership with The Sandbox after launching Malibu Mansion in August last year, 2022. Followed by a Valentine’s-themed metaverse experience this February, 2023 where players got to participate in an in-game dating reality show. Cynthia Miller leads web3 and metaverse strategy at 11:11 Media.
Sebastien Borget is the COO and Co-Founder of The Sandbox – the well-known subsidiary of Animoca Brands. The Sandbox recently acquired Sviper GmbH, the German game development studio founded in 2016 and led by CEO Ole Schaper and CPO Mark Buchholz.