Angel investors in the round include Balaji Srinivasan (chief technology officer at Coinbase and founder of Earn), Robin Chan (co-founder of NFT gaming platform Fractal), and Ryan Spoon (ex-chief operating officer at Sorare).

The platform leverages competitor data and surfaces cross-channel customer insights to enable web3 companies to launch targeted marketing campaigns. Brands can also create in-platform loyalty reward programs without leaving the platform. Sesame Labs’ co-founder is Vinay Jain.

Sesame Labs launched in private beta for testing last September with Decentral Games, Ethermon, League of Kingdoms, and ten other leading web3 gaming platforms participating. The platform is built on the Layer 2 Ethereum scaling blockchain Polygon, which offers infinite scalability for consumer-facing apps without compromising on security.

Hypersonic Laboratories is the startup behind the HELIX – described as a high-fidelity open-world metaverse platform. They recently raised $3.5 Million in a pre-seed round led by Play Ventures. Samsung Next, GSR, Third Kind, Alex Chung (Founder of Giphy), Scott Belsky (Founder of Behance).

H.E.L.I.X. (Hyper Expansive Lifelike Interoperable eXperience) aims to be a disruptive force in blockchain gaming by utilizing hyper-realistic graphics, vast open-world environments, and an NFT-enabled item marketplace.

Set in “Parallel City’, a massively detailed virtual recreation of New York City, HELIX allows players to own properties, vehicles, clothing, businesses, and earn tokens by competing with other players and selling virtual goods.