Carry1st has raised $27 million to develop and publish mobile games in Africa. Bitkraft Ventures led the round with participation from Andreessen Horowitz (a16z), TTV Capital, Alumni Ventures, Lateral Capital, Kepple Ventures, and Konvoy. This capital raise comes off the back of a successful partnership with Call of Duty: Mobile in South Africa in Q4 2022, as well as new partnerships to be launched in 2023.
Carry1st will apparently use the new capital to develop, license, and publish new games as well as further expand Pay1st, the company’s monetization-as-a-service solution.
Carry1st provides a full-stack publishing solution, handling user acquisition, live operations, community management, and monetization for its content. The company enhances monetization in the region through Pay1st, its embedded payments solution, and an online marketplace for virtual goods, which allows customers across Africa the ability to pay for content in their preferred way.
Lucy Hoffman is the chief operating officer; Tinotenda Mundangepfupfu is the chief technology officer; and Robbin-Coker is the founder.
