Metaverse platform The Sandbox and media company 11:11 Media have teamed up to launch the Paris Hilton avatar NFT collection featuring the popular Hilton Hotel heiress. NFT holders will receive a free VIP ticket to the upcoming ‘Paris: Live in Concert’.
This collaboration expands Hilton’s previous partnership with The Sandbox after launching Malibu Mansion in August last year, 2022. Followed by a Valentine’s-themed metaverse experience this February, 2023 where players got to participate in an in-game dating reality show. Cynthia Miller leads web3 and metaverse strategy at 11:11 Media.
Sebastien Borget is the COO and Co-Founder of The Sandbox – the well-known subsidiary of Animoca Brands. The Sandbox recently acquired Sviper GmbH, the German game development studio founded in 2016 and led by CEO Ole Schaper and CPO Mark Buchholz.![]()
Paris Hilton stated in a press release: “I am beyond excited to expand Paris World further into the metaverse. In collaboration with my amazing partner The Sandbox, my team is dedicated to building an incredible real-life experience for my fans.”
Paris Hilton’s press team stated: “In the web3 space, she’s a longtime crypto enthusiast, a lover of digital art, an avid NFT collector, and a metaverse icon. Her integrated media and production company, 11:11 Media, is a multi-billion-dollar enterprise with verticals covering TV (Slivington Manor Entertainment), podcasts (London Audio), digital (11:11 Digital), licensing, NFTs, music, impact, and more.”
Paris LAND in The Sandbox will consist of social and community events such as rooftop parties and “glamorous” social experiences in her virtual Malibu Mansion. Individuals will get the opportunity to purchase 11 different avatars “highlighting the queen of the metaverse’s many personalities”. There will also apparently be a “unique” Halloween event, in October 2022.
Paris Hilton stated in a press release: “I am beyond excited to expand Paris World further into the metaverse. In collaboration with my amazing partner The Sandbox, my team is dedicated to building an incredible real-life experience for my fans.”
Paris Hilton’s press team said, “In the web3 space, she’s a longtime crypto enthusiast, a lover of digital art, an avid NFT collector, and a metaverse icon. Her integrated media and production company, 11:11 Media, is a multi-billion-dollar enterprise with verticals covering TV (Slivington Manor Entertainment), podcasts (London Audio), digital (11:11 Digital), licensing, NFTs, music, impact, and more.”
