Serving as a tool for creators and companies to publish their NFTs online and sell them to its customers, Rarible and Animoca Brands have partnered up to launch the Animoca Brands Mocaverse NFT collection on Rarible’s NFT marketplace.

Featuring 8,888 Moca NFT Profile Picture (PFPs), this gives people access to the Mocaverse community that serves as a membership pass for Animoca Brands team members, certain token holders, partners, and investors where Mocaverse holders can connect, learn, play games together, and more as they help build the future of Web3. 

To improve the safety and authenticity of Mocaverse NFTs, Animoca Brands has chosen to launch their Mocaverse NFT collection on Rarible’s NFT marketplace as part of their partnership. The Mocaverse Marketplace in Rarible will offer its customers 0% platform fees on native Mocaverse collection listings. The Mocaverse Marketplace experience offers unique features that include filtering with Moca XP points and support for five other ERC-20 Tokens.

In addressing the Moca XP rewards system and how it will impact the value of Mocaverse NFTs saying: Alan Lau, Chief Business Officer of Animoca Brands said: “With the integration of our Moca XP rewards system, the value of a Mocaverse NFT cannot be defined by traits or rarity alone, nor could that value be accurately reflected in generic marketplace settings.” “By offering Mocaverse holders various custom marketplace features developed in partnership with Rarible, we can effectively integrate trading activities into our broader ecosystem while facilitating a seamless Mocaverse experience.”

To address the need for innovative brands and their NFTs to provide communities with a safe way of NFT that is not dependent on third parties and third party policies, this is what Rarible’s Co-Founder and Chief Strategy Officer Alex Salnikov had to say: “The future of Web3 is with innovative brands that create the next level of community engagement. We believe that in order to grow and thrive in the long term, every community needs its own home that is unique, safe, and not dependent on third party policies. And we’re excited to create one with and for Mocaverse.” 

With this partnership between Animoca Brands and Rarible, Animoca Brands Mocaverse NFT collection on Rarible’s NFT Marketplace will allow Mocaverse holders to purchase its NFTs on one marketplace in what is said to be a safe and authentic way to address the safety concerns associated with trading on third-party platforms. 

Alan is a recognized leader in the art space, sitting on multiple museum boards including being the vice-chair of M+ in Hong Kong and co-chair of the Asia committees at both Tate and The Guggenheim. Alan obtained his master’s degree in Engineering from Oxford University.

Evan Auyang, president of Animoca Brands, commented: “We are excited to have Alan join the Animoca Brands family at this pivotal moment of the company’s development.  Alan brings to us both the depth and breadth of business experience from Tencent WeSure, where he built the business from the ground up, as well as nearly two decades of experience at McKinsey. He provides valuable perspective and expertise as we look to further synergize our portfolio of over 340 investments.”