VoxPop primarily caters to independent developers who may not have the marketing budget to pursue traditional advertising as a model. Charles Yu is the Co-Founder and CEO of VoxPop Games which was started in 2019. In 2021 the company joined the F50 Elevate accelerator. The store has been live since March 2022 in beta form and the company hopes to formally launch in early 2023.

Newly appointed Jeronimo Barrera is the former VP of Product development for Rockstar Games. He Helped build it to a $20B company over the course of his 21 years there. Jeronimo has overseen some of Rockstar’s greatest hits, from Red Dead Redemption 2 to Grand Theft Auto 5. 

VoxPop says it “hopes to disrupt the gaming market by creating systems for smaller content creators to prop up one another with peer-to-peer marketing and ad monetization”.

MyMetaverse’s vision is to integrate creator economies into games so that artists, musicians, and video producers can create content and attach it to NFTs. The new in-game utility in the NFTs will provide buffs to the land plots they are displayed on. These first playable “MetaHome NFTs” on Efinity will be available on September 22nd. 

MyMetaverse’s MetaHome collection is currently functional in:

– Its flagship virtual world MMO game-Infinity Realms, 

– Minecraft network-Survival Infinity, 

– Grand Theft Auto 5 missions server-Infinity Auto.

Simon Kertonegoro, MyMetaverse founder and CEO, stated: “Enjin’s low-level tools give you a lot of flexibility, to the point where you’re pretty much editing the tools themselves, which is really powerful for a platform like ours.”