Josh Neuman, Co-Founder and CEO of Melon, stated:

“We’re thrilled to combine forces with Super League and expand upon an ambitious creative and strategic vision shared by both companies. There is no one size fits all for brands and IP owners entering the space. With Super League and Melon operating as an integrated company, we can provide brands with the full spectrum of crawl, walk, and run alternatives designed to achieve targeted business objectives. We now have best-in-class execution capabilities at all levels under one roof, with the infrastructure to scale far beyond what we thought was possible.”

Ann Hand, chair and CEO of Super League, stated:

“Together, Melon and Super League have an integrated tech and capability backbone that applies to Minecraft, Roblox, and Fortnite. This backbone is working in other virtual engines too. Because of this backbone, we’re starting to change the conversations we’re having with brands. Instead of just being a marketing solution, we help brands reach their hard-to-capture audiences. Now, we’re starting to show them how this can apply to their forward digital strategy,” Hand said. “Brands look to Super League’s solutions so they can have a more immersive and engaging relationship with consumers on this new marketing channel.”

The Series A round also received continued participation from Dune Ventures, Makers Fund, and POW Interactive – as well as new investments from Lalotte Ventures. In addition, a16z’s general partner Andrew Chen will be joining the Voldex board of directors.

The studio currently holds some of Roblox’s most popular user-generated content. These include Driving Empire, ZO Samurai, Base Battles, Encounters, and Cursed Islands. Voldex also operates the Minecraft server OneBlockMC. According to Voldex, its games have over 1 million daily active users.

Alexandre Singer, Voldex’s CEO, said in a statement:

“The funding will allow us to continue to build out our team. In addition, the funding will support our existing games and allow us to acquire impressive UGC games from today’s best and brightest game creators, helping to unlock each one’s potential by developing awesome new features and updates that are organic to the IP.”

MyMetaverse’s vision is to integrate creator economies into games so that artists, musicians, and video producers can create content and attach it to NFTs. The new in-game utility in the NFTs will provide buffs to the land plots they are displayed on. These first playable “MetaHome NFTs” on Efinity will be available on September 22nd. 

MyMetaverse’s MetaHome collection is currently functional in:

– Its flagship virtual world MMO game-Infinity Realms, 

– Minecraft network-Survival Infinity, 

– Grand Theft Auto 5 missions server-Infinity Auto.

Simon Kertonegoro, MyMetaverse founder and CEO, stated: “Enjin’s low-level tools give you a lot of flexibility, to the point where you’re pretty much editing the tools themselves, which is really powerful for a platform like ours.”

Last week, Lacoste dropped a collection of 11,212 non-fungible tokens (NFTs) on its dedicated site. The total number of NFTs refers to Lacoste founder René Lacoste’s L1212 polo shirt, which he designed in 1933. NFT owners will be granted access to the brand’s web3 universe, digital, physical and experiential benefits as well as co-designed products.

UNDW3 is described as a project that will allow “community members to experience collaborative fashion in a new creative way”. Moreover, Lacoste state that the UNDW3 experience will evolve over time alongside contributions from community members.

The roadmap for the project is said to be revealed soon – with the team hinting entry to the Metaverse in near future.