The web3 startup, Luda, was co-founded by Playstation and Google leads, Shannon Studstill and Vijay Sundaram. Luda just announced Neo Fairies as its first “create-to-own” project. They are planning to create and release IP franchises shaped by its DAO communities.
Neo Fairies is apparently still taking shape and could potentially be a video game, TV show, or book. The storyline as it currently stands is that fairies have been driven into hiding by humans after having existed since the “beginning of time”, but the fairies are emerging back into the world in a new era.
Luda plans to let its community of creators steer its path forward via a Solana-based DAO. The goal is to feed sections of narrative and world-building content to creators in the DAO and then allow them to create their own characters.
Luda has said they are planning to open their Discord server later this month and let participants claim their spot ahead of launching the creation platform later this year. Those who mint a Neo Fairy NFT will gain access to the DAO community and participate in franchise and story development. Besides transaction fees, minting will apparently be free.
